Bowerman's style and design led towards the introduction on the "Moon Shoe" in 1972, so named because the waffle tread was mentioned to resemble the footprints remaining by astronauts on the Moon.
Nike was an early adopter of Online internet marketing, electronic mail administration technologies, and utilizing broadcast and narrowcast communication systems to generate multimedia advertising and marketing campaigns.
To be able to refocus its small business strains, Nike began divesting by itself of several of its subsidiaries in the 최저가솔루션 2000s.